Meet the Tribe
Campaign Strategy, Site Branding, Lead Generation
- VTP Realty
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Step into the world of VTP Realty's Earth County, where architectural excellence meets sustainability to create a unique living experience.
To plan a project launch and increase brand awareness.
To get more site visits and make people aware of the lifestyle.
Centered the campaign around the idea of reconnecting with one's roots.
A SWOT analysis to assess the project’s position before deciding on any new strategy.
Showcasing a lifestyle away from the regular hassles of city life.
Incorporated natural, earthy tones and imagery to evoke a sense of nostalgia and belonging.
Designed engaging visuals and videos for Social Media and offline collaterals to showcase the villa plots and promote the #Reconnect campaign.
Crafted compelling narratives highlighting the lifestyle and the USPs at Earth County.
Ran targeted ads on social media platforms to reach a wider audience interested in investing in a vacation home.
Achieved a significant increase in website traffic and lead generation.
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