Ice-breaking Tips For The Introvert Networkers!
Meeting new people, chitchatting, and networking, sounds fun, right? Not exactly when you are an introvert. But sadly, that doesn’t mean you can avoid networking. To have a successful professional…
Wait, What’s Up With These Social Media Influencers?
Gone are the days when people were glued to their televisions because now, they have an easier alternative to stick to! Cell phones. As the millennial and Gen Z populations…
UGC? UGC.
Have you, as a brand, been tagged by your consumers where your product is in use? Or have you run a contest/giveaway where you have asked people to share your…
Subject: Email Marketing Is A Scam.
Dear Reader, In this blog, we will explore whether email marketing truly works. I mean, aren't we all tired of the dozens of spam emails that land in our inbox…
How Volkswagen Went Big By Thinking Small: Successful Marketing Campaigns- Part 2
Couldn’t read most of it? Well, that’s the point! Ever wondered what makes some marketing campaigns last, overcoming the test of time? Well in our last blog, we analyzed two…
From Gaining Wings to Taking Off: Successful Marketing Campaigns- Part 1
Ever wondered what makes some marketing campaigns last, overcoming the test of time? Well, in the words of Rory Sutherland, vice-chairman of Ogilvy Group, real success comes from defying everyone…
Time to Make Your Brand Speak!
Sales & Marketing Executives International - Vietnam (Image Source : facebook.com) Isn’t Red Bull just another energy drink on the market? But they soared through the sky by giving wings…
Hyperlocal: The New Global?
The internet is about globalisation. It’s about making yourself known to the entire world. It’s something your business needs when you are ready to go big, right? The world of…
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From Then to Now: The Complicated World of Advertising [Part 2]
Advertising is just about presenting a product right? That's primarily how it started anyway. It started with the mere need to spread awareness about a product or service that might…
Digital Marketing vs Performance Marketing – What’s Better?
THINKING OF HIRING A DIGITAL MARKETING AGENCY? THINK AGAIN. Does the idea that a single click on somebody else's device can mean progress for your organization baffle you? This is…